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Monday, November 11, 2019

The Flea Style empire expands to house a fast-casual restaurant at the Frisco Star - The Dallas Morning News

Brittany Cobb’s flea market empire is pioneering a new concept at their Frisco Star location: a fast-casual restaurant. Heirloom Haul serves quick bites, tea and treats, for customers browsing Flea Style’s selection of vintage homewares.

“It’s kind of a modern take on the tea service,” owner and founder Cobb says.

Heirloom Haul is the new restaurant inside Flea Style at the Frisco Star in Frisco.
Heirloom Haul is the new restaurant inside Flea Style at the Frisco Star in Frisco.(Jason Janik / Special Contributor)

The simple menu offers light bites for individuals — like sandwiches, avocado toast and the “Brittany Cobb” salad — or shareable dishes like cheese and charcuterie boards. Diners can order their custom tea service from the menu or schedule a tea party event on-site.

Cobb worked with a restaurant consultant to develop the menu and then hired Ryan Woolley, a chef based in Los Angeles, to create the dishes. Restaurant employees will be trained to make the recipes for customers. There isn’t an in-house chef.

Jacqueline Blanco makes a latte at Heirloom Haul, the new restaurant inside Flea Style, at the Frisco Star in Frisco.
Jacqueline Blanco makes a latte at Heirloom Haul, the new restaurant inside Flea Style, at the Frisco Star in Frisco.(Jason Janik / Special Contributor)

“The story at Heirloom Haul is more about the experience, and connecting with your friends or your family over really great, yummy food, than having something really chef-driven,” Cobb says.

With that in mind, Cobb designed the restaurant experience to promote local makers, like Dallas-based LulaMade Biscotti Bar. Her attention to design and detail goes so far to include vintage serving trays in place of plates to match their vintage, flea-market-find theme home.

Heirloom Haul sells locally made biscotti and other goodies.
Heirloom Haul sells locally made biscotti and other goodies.(Jason Janik / Special Contributor)

The name “Heirloom Haul” was inspired by a 1966 Scotty camper Cobb bought in Frisco, which will serve as the restaurant’s decorative anchor. The name is a play on how she often refers to a collection of flea market finds as a “haul” of heirloom pieces.

Cobb plans to open Heirloom Haul’s second location in Deep Ellum, in a building next to their flagship Flea Style store.

Heirloom Haul is located at 6765 Winning Drive, Suite 830, Frisco.

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The Flea Style empire expands to house a fast-casual restaurant at the Frisco Star - The Dallas Morning News
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